OregonLive.com attracts active consumers.
Audience Metrics
- OregonLive.com has 2.4 million unique visitors each month1
Demographics
- OregonLive.com visitors are upscale, educated, and affluent
Consumer Purchasing Behavior
Consumers actively use our Web sites in a variety of ways
Using Classifieds
- Jobs: 45% of OregonLive.com visitors visit web classified job sites regularly/occasionally.2
- Autos: 18% of OregonLive.com visitors plan to buy a car/van/truck or SUV in the next 12 months.2
- Real Estate: Close to 87,000 of OregonLive.com visitors plan to buy a new home during the next 2 years.2
Sources:
1Omniture Sitecatalyst, Monthly Average February-April 2009
2The Media Audit, April-June 2009, Base: Portland Six County Area (Multnomah, Washington, Clamakas, Yamhill, Marion, Clark) adults age 18+, Past 30 days.
