MLive.com attracts active consumers.
Audience Metrics
- MLive.com has 1.8 million unique visitors each month1
Demographics
- MLive.com visitors are upscale, educated, and affluent
Consumer Purchasing Behavior
Consumers actively use our Web sites in a variety of ways
Using Classifieds
- Jobs: 61% of MLive.com visitors visit web classified job sites regularly/occasionally.2
- Autos: 18% of MLive.com visitors plan to buy a car/van/truck or SUV in the next 12 months.2
- Real Estate: Over 31,000 of MLive.com visitors plan to buy a new home during the next 2 years.2
Sources:
1comScore Media Metrix, November 2009
2The Media Audit, April-May 2008, Base: Grand Rapids DMA adults age 18+, past 30 days
